The premise is to compare two philosophies of life and how they apply to business. One philosophy based on Machiavelli, which at its most basic level is that the end justifies the means. It does not matter how you get to where you want to go-for instance, accumulate riches,- example, lie, cheat, or steal-it just matters that you get there; i.e. accumulate those riches. The second philosophy is based on king Solomon, the incomparably rich and wise son of David. Solomon's philosophy is that integrity matters. Conduct your life and business with integrity and humility and you will succeed and be rich in what matters-quality of life.
Machiavelli's philosophy eventually leads to ruin (look at Bernie Madolf for a glaring timely example). An example of Solomon's philosophy in action is the founder of Chick-fil-A, S. Truett Cathy who said "People and principles before profit." The public will patronize a business where integrity is a cornerstone of how it conducts business.
Would I recommend this book? Not highly, though it elicits a chuckle now and again. It does seem like I have heard it all before, just packaged differently.
